Product Roadmap

Every project has a specified budget, time and goal. But how do we maintain all three and inform all stakeholders about the updates? With a proper product roadmap.

What is
Product Roadmap?

A product roadmap is a shared source of truth that outlines a project's vision, direction, priorities, and progress over time. It's a plan of action that aligns the organisation around short and long-term goals and tasks for the product or project.

Benefits of
Product Roadmap

A properly done product roadmap defines all dependencies within and outside the team. Thanks to that, you can visualise, plan, and track your tasks and inform stakeholders about the project updates. Need more details? Here they are:

Visualising and planning work and tasks

A product roadmap visually represents a product's strategic direction and priorities. It facilitates clear communication and informed decision-making. Also, it helps teams prioritise tasks, ensuring that resources are directed toward the most important business goals.

Tracking and managing work

The roadmap assigns responsibilities and allows for monitoring progress, promoting accountability and timely delivery of tasks. It helps allocate resources effectively and identify potential bottlenecks or deviations from the plan.

Communicating updates

Sharing the roadmap with stakeholders fosters transparency and manages expectations regarding product development. It adapts to changes and maintains alignment among all parties by communicating updates and adjustments.

Our Approach to
Product Roadmap

A product roadmap is an essential element of a successful project, so it should be prepared in line with industry standards. At Flying Bisons, we follow these three simple steps:

  • Definition of the project strategy

    We make the roadmap as flexible as possible. Even the best planners can't always predict when the landscape will change. So, we are always ready to re-prioritise.

  • Tools selection

    Although many tools are designed for managing product roadmap, we pick one that's most suitable for the project. It doesn't have to be fancy. It has to work for the team.

    And we’re flexible.

    Depending on the project, we make roadmaps in dedicated tools and in ones already in our client's use - like Jira, Trello, Excel, or Google Spreadsheets.

  • Constant updates

    To make a product map work, it must be updated regularly. It helps our stakeholders stay up to date with the project's progress, monitor it, and plan our cooperation daily.

Product Management
Methods And Tools

[ Methods & Tools ]

Value Proposition
Product Concepts
Information Architecture
Digital Strategy

The right strategy can propel your product to incredible new heights. Our carefully chosen tools and methods allow us to craft powerful, data-driven strategies with deep connections to your users.

Want More?

  • Affinity Mapping

  • Creative Workshops

  • Customer Experience Mapping

  • Product Concepts

  • Value Proposition Design

  • Strategic Workshops

  • Product Positioning

  • Brainstorming

  • Technology Workshops

  • Design Breifs

  • User Story Mapping

  • Service Design

  • Product Roadmaps

What Our
Clients Say

[ Clients ]

PwC logo.
PwC logo.

“We’ll keep them hiring for every project in the future.”

Kornel Kulisiewicz, Business Development Director at PWC.

Kornel Kulisiewicz

Business development director, PWC

Muscat logo.
Muscat logo.

“Our customer acquisition cost went down by about 50%. Our sales skyrocketed.”

David Winter, co-founder of Muscat.

David Winter


Onnibus logo.
Onnibus logo.

“We were surprised how quickly they delivered everything we asked for.”

Bernard Gołko, Chief Digital Officer at Onnibus.

Bernard Golko

Chief Digital officer, onnibus

Product Management
Keeping all the Moving Parts
in Perfect Sync

[ Process ]

We provide high-level support to your business, strategically monitoring and directing every stage of the product-project lifecycle. From new business and research to design and development.

Our project managers keep everyone focused on both your business needs and user goals. So they don’t just understand what product they’re building, but why they’re building it too.

UX Research

Understand your customers

Discover your users’ real needs. Understand your true business context. And act on solid data – not gut feelings or assumptions.

Learn more
Digital Strategy

Set the right direction

Turn your research into actionable insights. And define a user experience aligned with your brand, customers, and business goals.

Learn more
Branding & Creative

Win hearts and minds

Build a distinctive, consistent brand that people remember – and that creates positive emotional connections with your products.

Learn more
Copywriting & UX Writing

The right words in the right places

Create stand-out content that elevates the user experience, grows your brand’s authority, and gets you more conversions.

Learn more
Product Design

Shape customer experience

Design user experiences and interfaces that meet people’s needs in beautiful, intuitive and elegantly simple ways.

Learn more
Web & Mobile Development

Make things real

Work with a team that’s got the skills, experience and flexibility to tackle any development challenge.

Learn more
Data Analytics

Power up your business

Uncover game-changing insights. Make data-driven decisions and get ahead of your rivals.

Learn more
Product Management

Connect the dots

Refine your product vision, bring your project to fruition, and generate the business results and value you need.

Learn more
Photo & Video Production

Amaze. Persuade. Inspire.

Add world-class photo & video content to your communication to reap strong benefits and boost your business.

Learn more

When our partners succeed, we succeed

Increase sales by expanding and engaging your user base, and streamlining the customer experience.

Working with us is not a cost. It’s an investement.

Schedule a call with our
Product Management Expert

[ work with us ]

Every product management challenge is different. That’s why we offer you a free consulting session with one of our in-house experts.

You’ll have the chance to explore which branding solutions are the right fit for your project. And we’ll help you get a feel for what it’s like to partner with us.

Sound good?

Agnieszka Lewkowicz

Head of Product management

  • eobuwie logo.
  • KFC logo.
  • Bank Pekao logo.
  • AMG logo.
  • Booksy logo.
Send us a message

Prefer e-mail? [email protected]

Send us a message

Prefer e-mail? [email protected]

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